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The bounce rate is the number of visitors who come to your website and leave before visiting any other pages. A higher bounce rate means that you were unsuccessful in persuading the consumer to stay and respond to your call to action. A visitor can exit your site by pressing on a connection to anoth...

When salespeople use social media to identify and connect with potential customers, this is known as social selling. Salespeople use social media to add value to customers by addressing open-ended questions, reacting to feedback, and content aggregation at all stages of the purchase decision, from r...

On Wednesday 21 April 2021, at 11 am (UAE time), ONLY webinars will be hosting a webinar titled, ‘How to Use Omnichannel Customer Support in Your Business’. This webinar is sponsored and presented by Freshworks Inc. Freshworks Inc. provides innovative customer engagement software for businesses ...

The algorithms of search results are continually evolving and improving. That is to say, what operated generations earlier is no longer applicable today. Google is constantly providing website visitors with tips on how to customize their sites for SEO. If you take the recommendations, you’ll s...

When it comes to expanding your company, you need resources that can assist you in making data-driven decisions, generating leads, increasing user interaction, increasing traffic, sending emails, and much more. It can be difficult for copyright holders to find the correct plugins to upgrade their Wo...

A “marketplace” was an open field within the same region where a market was conducted to facilitate the trade of products in international commerce in the late 14th century. Several vendors offered anything from poultry to oil to meats to fabric. Any town’s marketplace was its core...

It’s easy for a newcomer to become perplexed and overwhelmed by all of the existing evidence. Worse, Google isn’t forthcoming with information about its search engine algorithms as well as how they operate. But it’s not as easy as that. Google’s algorithm for ranking websites...

One of the most effective ways to improve the success of your PPC campaigns and optimize your ROI is to optimize the landing pages. WordStream has provided hundreds of landing page tips and advice to help you boost your promotions over the last few years. Landing pages and the lead-capture types tha...

Email marketing is a necessary component of any digital marketing strategy. Email marketing paired with email marketing can prevent consumers interested, monitor their customer path, and improve revenue by using existing email accounts to cultivate and engage potential clients. The success of email ...

For communications professionals, the shift from old to advanced technology poses both opportunities and risks. The area of public relations is inextricably linked to the publishers, which is, in turn, linked to the exploration and processing of knowledge by businesses and consumers. The shift from ...