Articles

Let’s face it webinars and virtual events are the new normal. In this post-COVID-19 world, one of our greatest challenges has been maintaining social distance while trying to communicate with one another. However, through technological advances and leveraging virtual platforms, we don’t ...

Are you blogging the right way?  Blogging is a great way to escape your current reality and express your passion for a specific subject. But that’s not all, blogging is also a great way to increase your cash inflow. Did we pique your interest? Great! Let’s get started! Before making you...

LinkedIn has grown exponentially and currently has 706 million registered members in 150 countries. It allows its members (both job seekers and companies) to create profiles and connections in an online social network with two new members joining every second. Rated as the 12th most popular website ...

Webinars are extremely powerful for generating leads, building brand awareness, and selling. Research shows that people love video content. 72% of consumers prefer watching a video over reading an article. This means that you can sometimes generate more leads by running a webinar than you can by of...

What is a bounce rate and why should you care? One of the most important statistics revealed in the Google Analytics report is the ‘bounce rate’. Bounce rate is the percentage of users who land on your website and decide to leave without going to a second page. Given that we want people to stay ...

This is the most frequently asked question from clients wanting to generate leads from Social Media. My answer is very simple. “Be where your customers are.” 84% of people with access to the internet use social media.While it is important to have a business presence in the big 4, namely Instagra...

Life has changed dramatically over the course of a few short weeks. Companies have scrambled to create remote-work practices and help their employees set up their laptops with secure internet teleconferencing solutions. According to Sharad Agarwal, CEO of Cyber Gear, “If COVID-19 has taught us one...

Here is the simple case for blogging. People and companies are finding new ways of marketing. Companies that blog are 13 times more likely to achieve positive ROI. In the present day environment, where time is in abundance, there is absolutely no excuse to ignore this important marketing opportunity...

Social Distancing has forced people to spend their time online and come up with creative digital experiments. Which is all good news for businesses since they now know where to get the eyeballs! Zoom social meetups, Skype book clubs, Online bridge games, Periscope jam sessions, Online shopping spree...

If COVID 19 has forced you to work from home, now is a good time to invest in your website audit. You can either do it yourself or hire a professional company to help you rank well in search results. Whether it’s Google, Bing or Yahoo, outsmarting their algorithm takes work. It is also important...